backlog
- above the fold critical css
- home icon
- page padding / margin
- rest of css into stylesheets
- dark mode
- srcset for images - cloudinary?
- "Just replace *.jpeg with *.webp in your image urls"
- (minimal) quote style
- test in other browsers
- fix date format
- different logos for different content types?
- defer offscreen images
- minify JS -- include it as a component?
- explicit width and height on images?
- cache policy?
- home link discernible name
- meta desciption